Digital market for electricity plans & providers
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There is a constantly growing number of people that wants to make more conscious and educated decisions in their daily lives. That concerns the products they buy, services they use but also the energy that they supply their households with.
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There are currently over 140 mln Americans that are able to switch their electricity provider but are not necessairily aware of their possibilities. And even if, there are over 5000 electricity plans available for them to choose from. What if there was a way to help them make a consious choice?
Discover how together with WattBuy we helped thousands of Americans access a more transparent and green energy market.
The Idea
WattBuy wants to allow it’s users to make smarter and greener decisions about their daily energy consupmtion along with the knowledge of their carbon footprint and how can they improve.
User
Experience
WattBuy operates in 14 different states and offers plans from over 100 different energy providers, each with a different signup process.
We aimed to build a platform on top of that which would allow users to easily browse through and choose the best offer within minutes regardless of the complexity.
User
Interface
Our UI was made to give WattBuy a modern yet still simple feeling to make the user comftortable with the process of switching their provider.
Illustrations
Our UI was made to give WattBuy a modern yet still simple feeling to make the user comftortable with the process of switching their provider.
Visual
Identity
Typeface
Gordita Bold
Gordita REGULAR
Colors
#FFED37
#28D792
#3F3FE0
#FFF3BB
#00B488
#FFF3BB
#141867
#FFFFFF
#1F1F1F
#2525B6
#B968E0
Iconography
A Step to
a Greener Future
We believe in making an impact with every single decision we make. By supporting WattBuy to help its users make greener decisions and switch to renewable energy sources we aim for a brighter future.